Vardhaman Group catalogue

Vardhaman Group

A catalogue made for the salon counter

Client
Vardhaman Group
What we did
Catalogue designPrint
Year
2023
Case study

A catalogue is not a price list. It is a reason to reorder.

A product catalogue for Vardhaman Group's professional hair-care brands, made to sit on a salon counter and still read clearly from across the room.

How we approached it

  1. 01

    Built for the salon counter

    Stylists flick through it between clients, so every spread leads with the product and its result, not the specifications.

  2. 02

    One family, many brands

    Each brand keeps its own colour, all sitting on one shared grid so the range reads as a set.

  3. 03

    Ready for the next season

    Templates and a type system the client's team can extend without starting over.

From the project

The brief

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What we made

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The results

  • 48 Pages, designed and print-ready
  • 6 Brands in one system
  • 3 Weeks from brief to press